Understand Questions AI
Questions AI uses GenAI Conversational Search to suggest natural-language queries tailored to your catalog, brand identity, and customer behavior. This feature enhances your e-commerce Search with GPT without depending on OpenAI, and it supports LLM privacy and self-hosted GPUs.
Each morning, Questions AI generates suggestions automatically—so you don’t have to. You can decide which ones to show, giving you full control over your store's search experience.
The Questions AI page
Click Questions AI in the left-side menu to access the Questions AI page. It displays all the current suggested questions for your account.
You see the following information for each question:
| Column | Description |
|---|---|
| Question | The suggested natural-language query shown to users. |
| Next queries | Related or follow-up searches generated based on product discovery logic. |
| Active | Indicates whether the question is currently visible in your store's search. |
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Use the language drop-down menu at the top right corner of the page to filter questions by language.
Activating or deactivating questions
You can control which five questions appear in your search results by toggling them on or off.
- Locate the question in the list.
- Click the toggle in the Active column to turn it on or off.
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Motive’s AI automatically selects the five most relevant questions based on the search terms and related queries (Next Queries) using product discovery logic. If you’d rather highlight other questions that better fit your current sales goals, you can replace any of the suggested ones that appear active by default.
Changes are saved automatically.